Starting in 20 min or so
http://www.pcgamesn.com/company-of-hero ... at-contest
Make War Not Love 3 kicks off on February 14 at 6pm GMT/10am PST and will run for four days until February 20. To take part, all that’s required is that you play your game of choice as much as you possibly can. Sound doable? All matches completed in each game will then be tallied up before being “weighted using a formula that would make even Alan Turing’s head spin.”
Every 48 hours, the leading community will unlock a selection of games from Sega’s back catalogue to download for free, and the winning community, when it’s all said and done, will unlock “a piece of content specific to their game” also free-of-charge. For Company of Heroes 2, it will be multiplayer standalone The British Forces; for Dawn of War II, it’ll be Tau Commander (for Retribution); and for Total War: Attila, it’ll be a new and as yet unannounced piece of DLC. Expect more details on what that'll entail once the contest gets underway.
